Why you should use YouTube as part of your advertising strategy

Everybody knows that the biggest search engine and the one that everyone uses is Google, right? And that’s fine because Google is your friend and you can find just about anything you want by typing in a search word or two. But did you know that the world’s number two search engine is YouTube?

I have to admit that we were a bit surprised by this revelation and it got us all thinking about how companies use search engines to promote their goods and services so we thought we’d do a little research to find out more…

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Great customer service, or badly thought out marketing?

Shell logo

I pulled into the local Shell petrol station yesterday to fill up the car and was approached by a slightly shivering chap who was sporting a natty Shell/Ferrari uniform underneath a wooly hat, gloves and body warmer. He then proceeded to ask if he could help me. I must admit I was a little bit […]

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So what’s all this about QR Codes?

Chartwell IT QR code

  You may have seen these little bar code type images appearing more often on websites, packaging, print media and you may even have used your smartphone to scan our one on some of our advertising material. QR codes are becoming much more commonplace in the west but are massive in Japan and the far […]

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Are you ready to make the most of the Green Deal?

Grass

From the Autumn of 2012, householders will be able to take part in ‘The Green Deal’ scheme. This is a brand new Government backed way of financing some energy efficient home improvements which do not involve any upfront costs by the consumer and which allows them to pay back the funding via their energy bills. […]

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Wholesale(r) madness

Chartwell IT

I spent a couple of days last week at the Spring Fair trade show at the NEC looking for new stock lines with my partner Jo who has an online retail business selling home accessories. www.lindsayinteriors.co.uk (check it out). Anyway as well as that shameless plug, the reason for this mini blog is to vent […]

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